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Aisle Planners Answer: Why It Costs What It Costs

We don’t think we’ve met a wedding professional who hasn’t lost some sleep over pricing. Whether it’s because they don’t know where they stand in comparison to their competition or the sheer mental exhaustion of being asked to discount their prices for the millionth time, the topic of pricing can be described as nothing short… Read More »

Never Worry About Money Again with Shanna Skidmore

When I worked in the finance world I was told, “if you say you don’t want more money, you’re just fooling yourself.” For a long time I operated that way. I shamed myself for not selling more, for not pushing harder, for taking time off. I compared myself when I wasn’t walking across the stage,… Read More »

Editor’s Letter: Let’s Talk About Money

When I think of the list of reasons I started my consulting business (before Aisle Planner came into my life), money wasn’t one of them. But, it definitely was one of the things that scared me after I did. I had decided to take the plunge into self-employment because a) I figured out that I… Read More »

That’s a Wrap! Aisle Planner’s 2017 End of the Year Round-Up

Well—2017 is officially coming to a close and I’m so happy to say we had one productive year here at Aisle Planner! From launching brand-new business tools for busy pros to sponsoring some exciting creative conferences, our team had quite the crazy-busy year. As someone who founded this company with the sole goal of empowering… Read More »

Prepping Your Business for Next Year: 5 Tips for Closing Out the Year and Ringing in the Next

As small business owners and wedding pros, we’re constantly on the go and so often feel as though we’re drinking out of a firehose (sound familiar, anyone?)—but the year’s end usually offers a small (albeit maybe miniscule) window of time to assess, update, and refresh our business practices. And doing so is key for building… Read More »

How to Make Your Proposal Stand Out

Engagement season is in full swing which means booking season is coming in hot! And, as you prepare to dish out proposals like it’s your job (actually, it is) we wanted to talk about ways to help you build proposals that will have your potential clients asking “where can I sign?” Read on for 5… Read More »

How to Set a Wedding Stationery Budget for Your Clients

As wedding professionals, we’re willing to bet you’ve come across budgeting articles on popular wedding websites that have you scratching your head wondering who gave them the idea that a bride should only expect to pay $199 for a wedding planner. In that same way we always cringe a little when we see wedding blogs… Read More »

5 Tips for Finding and Refining Your Written Voice

As someone who earns her living writing and editing, I can attest to the fact that one of the hardest parts of writing is developing the right voice. Whether it’s a fictional short story you’re writing for fun (wait, people consider that fun?) or copy for a Facebook ad you’re running (this is probably more… Read More »

How to Leave a Lasting Impression with Your Clients

This month, we’re focusing on the idea of being absolutely, undeniably unforgettable. And, as small business owners and wedding professionals who often rely on word-of-mouth, there’s no better place to start making an impact than with our clients. Today, then, we’re talking our top tips for leaving a lasting impression with your clients. From cultivation… Read More »

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