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Signs You Need a Rebrand (and Signs You Don’t)

Ah, the rebrand. It is one of those projects that is easy to love and hate at the same time. From the creative highs of collecting all the inspiration to the creative lows of feeling like the twentieth draft still isn’t just right, a rebrand is a huge (and emotional) undertaking. So for everyone out there… Read More »

Editor’s Letter: Branding

When it comes to building a business in the wedding industry, one of the biggest challenges people face is standing out in what can be a (very) saturated market. And, I’m not just talking about coming up with a marketing strategy that is going to get you noticed – I am literally talking about building… Read More »

Introducing Online RSVP and Guest Messaging

Keeping guests up to date and collecting RSVPs can be a hassle. Between tracking who is confirmed for a weekend’s worth of activities and trying to email everyone with the information they need (without feeling like you’re spamming them), guest communications can be complicated. But today, the team here at APHQ is excited to announce… Read More »

When You Need to Fire a Client: Knowing When it’s Time to Cut Ties

As wedding pros in an industry hyper-focused on service, letting clients go isn’t exactly something we think about often. We answer texts at all hours of the day (and night), put up with personality conflicts that just aren’t flying, and put-out last-minute emergency fires without so much as blinking an eye. We do all of… Read More »

The Legal Documents You Need When Starting a Wedding Business

This month at Aisle Planner, we’re focusing on all-things legal—and today we’re so excited to announce we’ve teamed up with attorney extraordinaire, creative business owner, and lawyer for entrepreneurs Annette Stepanian to bring you some worth-its-weight-in-gold advice about laying the foundation for your business with the right legal documents and contracts. But first: a little bit… Read More »

Webinar: Is Your Wedding Business Legally Protected?

Is your wedding business legally protected? Asking yourself, “What does that even mean?” Then this legal masterclass with lawyer Annette Stepanian is for you!  Grab this 60 minute online webinar for just $47 and learn: When to officially trademark or copyright something What type of contracts you need to protect yourself How to protect your content… Read More »

Multiple Document Signers: Who Really Needs to Sign Your Contract

The number of people involved in planning a wedding seems to keep growing, but when it comes to making it official with your clients, who really needs to sign your contract? And, though we released the ability to have multiple signers on your contracts in Aisle Planner last summer, we thought it would be a… Read More »

4 Things that Should be in Your Contract as a Wedding Professional

As a lawyer for entrepreneurs, in my book, running a business without a written contract between you and your clients is a big no-no.  Not only do written contracts clarify expectations between you two, but they help cover your booty in the event there’s ever a misunderstanding between you and your client. While there are… Read More »

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