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Member Spotlight: Sarah Viera of Sarah Viera Events

Founded in Colorado Springs, Colorado in 2010, Sarah Viera Event Planning & Design has designed and coordinated over 500 events including weddings, intimate dinner parties, and sensational elopements. President, CEO, and designer, Sarah Viera, inspires her design by taking the clients vision, finding a unique element for inspiration, and creating an original, one-of-a-kind event for each client. Her… Read More »

Designing Dream Ceremony Layouts With Aisle Planner

Year after year, planners and designers create new and inventive ways to lay out a ceremony. From a spiralized seating arrangement to luxurious sofas, there’s no one way design the space! Most limitations will occur in a house of worship or venue with permanent seating. But, when held in a backyard, garden, or barn, the… Read More »

Understanding the Return of Your Marketing Efforts

Chances are, that as a busy wedding and event professional, you’re so busy planning and managing the day of the event that you rarely look at how well your marketing efforts are working. Until, of course, it’s too late and the emails stop coming in! Here are some simple tips to help you see how… Read More »

8 Ways to Boost Your Wedding Business Using a Podcast

Right now, it’s all about podcasts. Understandably so. According to recent surveys, as many as half the population in the U.S. listen to a podcast. Podcast listeners are usually well-off, loyal, and educated, so they should be great customers for you to reach out to. As a business owner, you’ll want to think about podcasting… Read More »

How to Benefit Your Clientele With Styled Shoots

Over the last few years, in some circles, styled shoots have become a dirty word. They became a way for planners with little or no experience to look like they were creating over the top weddings and events. While other times, they confused couples because they had no concept of the actual costs involved in… Read More »

Looking Back: 2019 in Review

In 2019, we celebrated our 5th birthday. Looking back, it’s hard to believe that just over five years ago, we launched Aisle Planner with just a few simple tools and a dream to help wedding pros build better businesses through technology. To realize how far we’ve come since our launch is mind blowing. But to… Read More »

Member Spotlight: Shelly Fortune of Shelly Fortune Event Design

Shelly Fortune Event Design believes in creating more than just a pretty space. Founder and Director of Events, Shelly Fortune, grew a strong team of women in Kentucky with a passion for building relationships. With their personal commitment and attention to detail, Shelly and her team create one-of-a-kind weddings and events in Lexington, Louisville, Cincinnati, and… Read More »

Focusing on the Essentials & Fortifying a Foundation for Success

There are lots of factors to consider when building a house to make sure it’s safe and strong. Even the best home builders will tell you that nothing is more important to ensure a lasting structure than a firm and steady foundation. This is equally true in business, no matter the type or size. Essentials… Read More »

A Fresh Take on Using Aisle Planner: Part 3

As the new year is fast approaching, it’s a perfect time to reassess your business and remember why you started doing what you do. It’ll soon be a new decade for you to start fresh and build from your “why.” Focusing on the roots that have grown your passion will serve as an ideal foundation… Read More »

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