8 Ways to Boost Your Wedding Business Using a Podcast

Right now, it’s all about podcasts. Understandably so. According to recent surveys, as many as half the population in the U.S. listen to a podcast. Podcast listeners are usually well-off, loyal, and educated, so they should be great customers for you to reach out to. As a business owner, you’ll want to think about podcasting… Read More »

How to Benefit Your Clientele With Styled Shoots

Over the last few years, in some circles, styled shoots have become a dirty word. They became a way for planners with little or no experience to look like they were creating over the top weddings and events. While other times, they confused couples because they had no concept of the actual costs involved in… Read More »

Looking Back: 2019 in Review

In 2019, we celebrated our 5th birthday. Looking back, it’s hard to believe that just over five years ago, we launched Aisle Planner with just a few simple tools and a dream to help wedding pros build better businesses through technology. To realize how far we’ve come since our launch is mind blowing. But to… Read More »

Member Spotlight: Shelly Fortune of Shelly Fortune Event Design

Shelly Fortune Event Design believes in creating more than just a pretty space. Founder and Director of Events, Shelly Fortune, grew a strong team of women in Kentucky with a passion for building relationships. With their personal commitment and attention to detail, Shelly and her team create one-of-a-kind weddings and events in Lexington, Louisville, Cincinnati, and… Read More »

Focusing on the Essentials & Fortifying a Foundation for Success

There are lots of factors to consider when building a house to make sure it’s safe and strong. Even the best home builders will tell you that nothing is more important to ensure a lasting structure than a firm and steady foundation. This is equally true in business, no matter the type or size. Essentials… Read More »

A Fresh Take on Using Aisle Planner: Part 3

As the new year is fast approaching, it’s a perfect time to reassess your business and remember why you started doing what you do. It’ll soon be a new decade for you to start fresh and build from your “why.” Focusing on the roots that have grown your passion will serve as an ideal foundation… Read More »

The Power of Education for Growing a Successful Business

In the wedding industry, some of the biggest challenges we face are that the couples we serve are staying the same age, while we keep getting older. And, the trends, technology, and products available change all the time. With that said, if you’re not investing in your business in terms of education for yourself and… Read More »

A Fresh Take on Using Aisle Planner: Part 2

Have you ever had one of those “Aha!” moments where you begin to see something you’ve been using in a completely new light? AP’s tools can have this effect! Aisle Planner has an abundance of tools that you may’ve already encountered. But, the tools are versatile and can be used in ways that you may’ve… Read More »

When Is the Right Time to Grow Your Team?

At some point after your wedding business is established, you’ll reach a point where you decide whether or not you want to expand your business and grow your team. For some people, the decision is straightforward and easy. For others, it can be a struggle to decide what the appropriate steps might be for them… Read More »

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