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Fine Lines: Tools of the Trade

Very few thing set apart a good event designer from a great event designer like clean lines, a well-set table, and perfectly placed chairs. From cardboard cutouts to laser levels, find out pros favorite tools to getting clean-cut lines. Get It Straight The wedding ceremony is the perfect place to begin. Picture yourself at a… Read More »

Feature Spotlight: Keeping Your Contacts in Check

If you plan ahead, you won’t have to get ready, you’ll already be ready. The best way to be ready is to ensure that you have all of your contacts situated before all of your big events! Contact information includes social media. These are essentially synonymous in this day in age. Aisle Planner has tools… Read More »

Member Spotlight: Stacy Giacchi Herr of On The Spot Catering

This week, we had the chance to talk with Stacy Giacchi Herr of On The Spot Catering, based out of Plainfield, Connecticut. Run by her and her father, John, On The Spot Catering is a family owned and operated full service catering and event planning company committed to creating unforgettable moments, delicious food, and lasting impressions. Keep… Read More »

3 Hacks for Hyper-Productivity

Michelle Loretta is a business consultant and financial strategist for wedding and event professionals. As founder of Sage Wedding Pros, she blends her past as an accountant for Deloitte, a sales and marketing manager for DDLA, a merchandiser for Coach, and a stationery entrepreneur to strengthen wedding businesses worldwide. She has been asked to speak at… Read More »

Facing the Future with a Fresh Look: Introducing Aisle Planner 2.0

Aisle Planner launched in the midst of our industry’s “digital revolution.” Technology had already begun to drive our own consumer expectations for better, more efficient online experiences with the brands we love and the businesses we sought our products and services from. Merchants and service providers alike began the transformation from the traditional, analog, “three… Read More »

Preventing Burnout

If you’re like most wedding professionals, you’re not only burning the candle at both ends, but you’re burning it in the middle, too. For most people, the clients are on one end of the candle and the duties of your business are on the other. In the middle of the burning candle is YOU, your life,… Read More »

How to Incorporate Media Into Your Growing Business

It’s no secret that we live in an age of digital media. But, learning how to navigate the complex world of online content isn’t always easy. Whether you’re a large firm or a solopreneur, media opportunities are more important than ever to build credibility within the industry, create brand awareness, and help position yourself in… Read More »

Leading From the Front: Scott Key Joins the Aisle Planner Advisory Board

From the beginning, Aisle Planner has kept a fierce focus on its leadership in both innovation and advocacy for the weddings and special events industry. The creativity and grit of our professional community continues to inspire us. And, we remain driven to build a platform so powerful to be a part of every wedding, every… Read More »

The Importance of Online Reviews and How AP Makes it Easy

It’s almost that time of year! The trees are changing colors, the air is crisp, and proposals are being meticulously planned as we speak. Engagement season begins in late November and goes all the way up until Valentine’s Day. As you prepare for this engagement season, let’s talk about all things reviews.  As humans, we… Read More »

10 Things to Do to Prep for Busy Season

We know October has only just begun. But, before you know it, the busy season will be winding down and you’ll have some free time to spare. During this time, while things are a little slower, is the best time to get ahead and strengthen your foundation before your calendar fills up again! Here are… Read More »

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